The New York Times has reported that Bug Labs and Ford have teamed up to experiment with new ways for people to connect electronic devices with their cars. In the article Bug Labs and Ford Team Up on Geeky Gear for Cars, Nick Bilton reports the step would allow open source developers to create all sorts of new electronic devices that can talk directly with a cars operating system.
It’s not hard to envision how this step could enhance the connection between mobile media devices and the automobile – possibly opening the door to location based dashboard marketing video and advertising opportunities.
This is a development well worth watching closely.
