Posts tagged online marketing

How To Avoid The Lull After Your Online Event

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How To Avoid The Lull After Your Online EventYou’re in ‘The Lull’.

If you produce events for your organization, you know about The Lull. It’s that moment when you thank everyone for watching, and you click the button or shut the door, and it’s finally over.

You just spent several frazzled weeks writing, editing, putting presentation material together, meeting with your content experts, coordinating with other departments and vendors, explaining the material to executives, making sure the room is available, making doubly sure that IT doesn’t plan to swap the computer in the room until afterward.

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How to search YouTube and find videos for your local blog

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As a local business, you recognize that marketing and advertising has changed during recent years. Instead of buying an advertisement in the local newspaper, you’re posting new status updates to your Facebook all day long. In addition to working with social media outlets like Facebook and Twitter to promote your local store, you may also be running a blog as well. One of the most important things about maintaining a blog is posting new content. Whether it be a step-by-step tutorial, a product review, photos of your shop or bits about an upcoming promotion, your blog should always have something new for your customers.

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Video Marketing: Follow the Rule of Three

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Following the ‘Rule of Three,’ a Marine Corps principle, improves the effectiveness of video marketing.

In his book Corps Business, David Freedman presents several  key common-sense management principles that are essential to the Marine Corps, and applies them to the world of business.

One key principle that has particular relevance to video production is the Rule of Three. Continue reading Video Marketing: Follow the Rule of Three

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Video Marketing With Content Primer

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Content marketing is the process of sharing ‘remarkable’ content on the Internet and having ‘warm’ customers find you, as opposed to conventional marketing which hopes to interrupt ‘cold’ customers by pushing your product or service directly to them.

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Marketing Video Delivered by Automobile?

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Let’s face it.  Society views car time as multi-tasking time.  Thats why prime time for radio is morning and afternoon drive time.

Will the car become the next big delivery medium for marketing video?  Take a look at the video below.

Note:  QNX is owned by RIM, the BlackBerry people, and the BlackBerry Playbook tablet operates on the QNX operating system.  RIM has announced that new BlackBerry’s will be using the QNX operating system this fall, which will be called BlackBerry 10.

Comments welcome.

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